Introduction to Retargeting

What is Retargeting? Retargeting has grown a lot in the last couple of years. Formerly regarded as a very difficult and costly tactic, only available to huge businesses, retargeting has lately shifted to a must-have promotion tactic for every business. Also importantly, now even the new entrepreneurs can use it, it is affordable and not … Read moreIntroduction to Retargeting

Retargeting Tools

There are several platforms and suites that will allow you to leverage the retargeting strategies you’ve learned so far. We’ll cover a few of the more popular ones right now. AdWords Google AdWords is arguably one of the most far-reaching platforms around. It’s particularly attractive to businesses because it includes so many different advertising aspects. … Read moreRetargeting Tools